Search Results: eCommerce

eCommerce strategy

The 3 Key Objectives of an eCommerce Strategy

eCommerce drives profitable growth by expanding customer reach, reducing cost-to-serve, and creating differentiated customer experiences. Utilizing…

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eCommerce Strategy

Setting the Foundation for an Effective B2B eCommerce Strategy

When it comes to eCommerce, it’s time for B2B suppliers to move from reactive to proactive….

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5 Key Themes in B2B eCommerce

Although eCommerce has been a disruptive force across many business-to-consumer (B2C) markets, for many business-to-business (B2B)…

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5 Key Themes in B2B eCommerce

Although eCommerce has been a disruptive force across many business-to-consumer (B2C) markets, for many business-to-business (B2B)…

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eCommerce Disruption

eCommerce Disruption in Business-to-Business Markets

The world of business-to-business (B2B) eCommerce is fast-evolving. B2B buyers are increasingly demanding the same online…

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B2B eCommerce

B2B eCommerce: A Shift in the B2B Customer Buying Experience

The emergence of the millennial eCommerce mindset has fundamentally changed business-to-consumer (B2C) markets; in fact, eCommerce…

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Identifying and Responding to eCommerce Disruption: A Guide for B2B Suppliers

The world of business-to-business (B2B) eCommerce is fast-evolving. B2B buyers are increasingly demanding the same online…

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A Major Security Provider Develops an eCommerce Sales Growth Strategy

Challenge: A major security solutions and products provider with a strong distribution network experienced eCommerce sales…

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Business-to-Business eCommerce: A Call to Action

When we discussed the state of eCommerce in business-to-business (B2B) markets a year ago, we noted…

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eCommerce

The Ripple Effect of eCommerce Across B2B Industries

The topic of eCommerce may seem like old news, and if one were talking in generalities…

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eCommerce

eCommerce in Business-to-Business Markets: Value Creation and Market Disruption in the United States and China

Albeit eCommerce has been a topic of discussion for many years, this channel has recently begun…

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Rapid Disruption and Power Dynamics

Fortify Your Business Against Rapid Change and Shifting Power Dynamics

Companies who achieve success with high-value products are inevitably faced with lower-priced competition when a new…

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Digital Strategy

Understanding the Approach to a Successful Digital Strategy

Internet of Things (IoT) has become a key topic across a wide range of industries, and…

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Positive Pricing Customer Experience

How to Create Positive Pricing Experiences

Can the topic of price actually enhance the business-to-business (B2B) customer experience? We’re not talking about…

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roadblocks digital transformation

The 4 Major Roadblocks of Digital Transformation in Industrials/ Manufacturing

Most business-to-business (B2B) manufacturing leaders understand the importance of digital transformation. They’re open to exploring how…

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The 4 Sources of Price Conflict

The 4 Sources of Price Conflict

Your company has put in place a bold new plan for growth. The plan involves opening…

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Brand Architecture

Evolving Your Brand Architecture With The Market

Blue Canyon has begun to see a shift in the attention that business-to-business (B2B) companies are…

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Commercializing Your IoT Offering

Commercializing Your Internet of Things (IoT) Offer: Key Questions to Address

In business-to-business (B2B) markets, we are seeing an overabundance of trend setting technology platforms—from eCommerce to…

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Digital Transformation

DIGITAL TRANSFORMATION Discover value creation growth opportunities through digital transformation We understand how technology and digital…

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Digital Transformation IoT

Digital Transformation: How to Commercialize Your Breakthrough Internet of Things (IoT) Offer

An overabundance of trend setting technology platforms—from eCommerce to the Internet of Things (IoT) with data…

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Guidelines for Managing Disruption

3 Guidelines for Managing Disruption

As the U.S. economy continues to expand, and with acquisition multiples hovering at an all-time high,…

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The Increasing Value of Brand in B2B Markets

In business-to-business (B2B) markets, brand often does not receive as much attention as it should. Many…

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B2B Brand Architecture: How to Build Value in a Changing Marketplace

Greater commoditization, the expansion of credible low-cost competitors, increasing variety and complexity of offerings, and the…

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China's Economy

China’s Economy: A Call to Action for the World’s B2B Suppliers

As we enter 2017, China’s economy continues to evolve beyond exports of cheap manufactured goods and…

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China's Economy

China's Economy: A Call to Action for the World's B2B Suppliers

As we enter 2017, China’s economy continues to evolve beyond exports of cheap manufactured goods and…

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China Economy

China’s Challenges: The Road Ahead

In our previous blog post, China: Imminent Doom or Necessary Adjustments?, we discussed some observations surrounding…

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Disruption

How to Address New Products and Technologies That Threaten To Disrupt Your Business

In a recent issue of Fortune magazine, an article “The War on Big Food” highlighted how…

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Is Loss of Trust Creating Business Opportunities in China?

Trust is a headline issue in China. The most dramatic examples of unsafe products—tainted baby formula, dangerous…

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Five Trends to Track in 2015 (and What C-level Executives Need to Know)

If you’re like most business executives, by now you’ve probably seen your fair share of 2015…

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Leadership

LEADERSHIP Atlee Valentine Pope, President & CEO Atlee Valentine Pope is co-founder and leader of Blue…

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