Customer-Focus
Known Unknowns And Unknown Unknowns
A client in the medical equipment industry recently shared the following experience with me: “You might…
You Know it Ain’t Easy
George F. Brown, Jr. shares his research on the challenges executives experience in implementing business model…
Who Would Ever Share Customers?
Many organizations live in fear of the notion of sharing end customers. After all, a manufacturer…
Listening To The Voice Of The Customer
In the book CoDestiny, it is argued that the most successful business strategies are ones that…
How to Align Your Workforce to Successfully Execute Your Strategy
This guest post is by Atlee Valentine Pope, co-author of “CoDestiny: Overcome Your Growth Challenges by…
Creating Your 2012 Business Plan
As the last quarter of 2011 dawns, your 2012 business plan should involve initiatives that address…
Bringing Outsiders In
One of the most important lessons in business is that when you create value for your…
Building a Customer Facing Culture
Even from among firms that are best defined by the products of their R&D departments and…
Strategic Account Selection & Implementation Of Strategic Account Plans
The Challenge: A global engine manufacturer had created a new division to capture certain important commercial…
Strategic Account Selection & Implementation Of Strategic Account Plans
The Challenge: A global engine manufacturer had created a new division to capture certain important commercial…
Growth Strategy for Specialty-Packaging Manufacturer
The Challenge: A specialty-packaging manufacturer was performing at half of its revenue projections five years after…