Product/Offering
Can Big Data Uncover Growth Opportunities?
We live in a world that is being reshaped by the pervasive nature of digital technology….
Breakout Growth: The Innovation Competency
Whether it be around an organization’s products, packaging, and/or processes, innovation continues to be a primary…
A Market-Driven Framework: Aligning Product Development and Markets
Product development can make a significant contribution to business growth if such initiatives are correctly focused…
Creating New Data-Driven Business Models for Profitable Growth
Over the past several years, business-to-business companies have recognized that Big Data should be managed and…
If I Were You…
In the new television series Touch, the main character Martin Bohm advises another “I wouldn’t do…
How to Crush the Competition with Customer Service
Price and product quality can only go so far. Value-added services can help manufacturers differentiate themselves…
Pay Attention to Your Premarket
A number of years ago, I worked with an automotive parts manufacturer, in the division that…
The Leadership Challenge in Becoming Customer-Facing
The April 26, 2012 issue of Industry Week featured an article titled New Celanese Chief Pushes…
The Challenges of Surrounding Products with Services
Recently, I had the opportunity to work with a manufacturing client that was part of a…
The Future Market For Second Mouse Companies
Will Chinese companies begin to evolve and be more like its Western competitors? Note: This article…
Every Road Will Get You Nowhere
In the past several years, second only to a renewed focus on emerging markets, “developing a…
I Would Pay 50% More…
In a recent discussion with an executive client, he commented that he believes his hardest challenge…
Innovation: Fuel For Breakout Growth
At a meeting with one of our clients, we provided their executive team with a short…
We Aren’t The Champions: Achieving Success As A Second Mouse
When, if ever, will the Chinese competitors graduate from being ‘fast followers’ to become true innovators?…
They Only Had One Pig
During a recent discussion, a customer of one of my clients described an episode of the…
The Standard is the Standard
Getting the standards right is only a part of the equation that defines sustained success and…
The Second Mouse Gets the Cheese
Driving into Tampa recently, we saw a sign that read “The early bird gets the worm,…
Solutions To Growth Challenges
In recent years, “solutions” has become among the most popular one-word strategy summaries. Many firms, finding little…
Finding New Pathways to Profitable Growth
Identification of the most promising new markets, customer segments, and product and service offerings is critical…
Creative Resolutions: Is Your 2011 Aerospace and Defense Innovation Plan Really Innovative?
In a recent meeting with an executive responsible for her company’s product development activities, she made…
Offering New Products and Services
The Challenge: Our client, a major provider of high-technology equipment to the health care market, was…
Product Planning For Medical Device Company
The Challenge: A healthcare product manufacturer was experiencing decreasing sales of its flagship equipment product line…
Five Growth Lessons
This paper describes five growth lessons that business organizations and their leadership teams can use to…
Growth Strategy for a Vehicle Manufacturer
The Challenge: A leading manufacturer of commercial vehicles was facing increased competition and pricing pressures from…