B2B
3 Paths to Innovation-Driven Growth During Economic Uncertainty
As the COVID-19 acute economic downturn recedes and businesses stabilize many B2B executives want to take…
Boost Your ROI: Tie Product Management to Growth Goals
The Challenge: Disappointing Returns on Product Investments We have 8 new product lines to move to…
How to Navigate the New Normal: Adapt.
The spring of 2020 ushered in numerous unexpected shocks. The COVID-19 pandemic, business shutdowns, civil unrest,…
Where Do We Go From Here? Anticipate. Adapt. Accelerate.
Many economies are reopening. How fast they will recover is not clear. But what is clear…
Where Do We Go From Here? Go Where Your Customers Are: Online
Robust eCommerce capabilities are essential to best promote and sell your offering in these unusual times….
Where Do We Go From Here? Prepare for the Next Wave of COVID-19 Disruption
While timing will vary, the prospect of economies reopening post the COVID-19 pandemic is in sight….
Where Do We Go From Here? Protecting and Growing Revenue in the Short Term.
The COVID-19 pandemic and the measures governments have taken to address the pandemic have disrupted markets…
Where Do We Go From Here? What We Are Hearing…
A couple of weeks ago we presented our thoughts on what a post COVID-19 world might…
Where Do We Go From Here? Our Perspective.
The COVID-19 outbreak is having an unprecedented impact across the globe, causing a public health crisis,…
Fortify Your Business Against Rapid Change and Shifting Power Dynamics
Companies who achieve success with high-value products are inevitably faced with lower-priced competition when a new…
Mitigate Your Growth Risks: A Guide to Building Share in Core Markets
It is often tempting to search for growth by entering adjacent markets, acquiring companies, developing new…
What is a Nascent Market and Is it For You?
Urban Air Mobility (UAM) has created significant buzz over the past few years. Since The Jetsons…
How to Pave the Way for Your High-Tech Solution
You’re in the construction industry, and you’ve got a new product with cutting-edge technology. However, you’re…
Tipping the Scale: Master Three Customer Relationship Competencies to Elevate Your Game
As new competitors enter B2B markets, it becomes more difficult to maintain growth, profitability and stability….
Is Your Sales Organization Equipped to Deliver Your Strategy?
Over the years at Blue Canyon we have worked closely with clients to develop strong growth…
3 Pillars of a Winning Strategy: How to Drive Growth Over Time
When laying the foundations for profitable growth, short-term thinking can only get you so far. Capturing…
Business Model Transformation: How to Remain Competitive in a Shifting Marketplace
When markets evolve, businesses must transform to remain competitive. Executives should watch for and respond to…
Where to Go, and Why? How to Prioritize Your Opportunities
Business executives and managers face the same daunting questions every day: Where should I focus my…
How to Fight Off Fast-to-Market Low-Cost Competitors
It’s a well-known fact that companies who achieve success with high-value products are inevitably faced with…
B2B Distribution: Supplier Sourcing Strategies, Pt. 2
In part 2 of our blog B2B Distribution: Optimizing Your Product Portfolio, we identify 3 supplier…
B2B Distribution: Optimizing Your Product Portfolio, Pt. 1
As a distributor in business-to-business (B2B) markets, expanding your product portfolio may seem like the quickest…
Setting the Foundation for an Effective B2B eCommerce Strategy
When it comes to eCommerce, it’s time for B2B suppliers to move from reactive to proactive….
Understanding the Approach to a Successful Digital Strategy
Internet of Things (IoT) has become a key topic across a wide range of industries, and…
New, Disruptive Technologies & Trends in Your Industry: Hype or Reality?
New, disruptive technologies and trends can provide opportunities for growth. But as an enterprise or business…
3 Goals to Successfully Listen to the Marketplace
At a recent suppliers’ conference, one of our clients looked at the phones, tablets, and laptops…
How to Thrive in a Disruptive World
More and more business-to-business (B2B) markets are undergoing dramatic transformation, upending entire market structures, and threatening…
How to Get Extraordinary Customer Insights
What is good insight from a B2B customer and how do you get it? Voice of Customer…
Digital Solutions are Sweeping through the Cleaning Industry: Applying Lessons Learned to Your Industry
Across many industries, manufacturers and distributors are seeking approaches to create successful digital strategies. The cleaning…
Accelerate Top- and Bottom-Line Growth with an Effective Pricing Strategy
Pricing is a powerful lever to accelerate top- and bottom-line growth. A well thought out pricing…
Unlearning Untruths: Finding New Ways to Drive Profitable Growth
The concept of unlearning bad habits came up at a recent conference. Speakers and participants alike…