Challenges of Establishing SAM in Emerging Markets
Blue Canyon Partners Principal David Hartman on May 5 and 6, 2015, presented at the Strategic Account Management Association’s 51st Annual Conference. More than 700 global/key strategic account management executives and account managers are expected to attended. David’s presentation, “Challenges of Establishing SAM in Emerging Markets,” highlighted leading practices in channel design and management, and included anecdotes that strategic account managers can learn from as they evaluate how to gain leverage through their channels.