B2B Growth Strategy
3 Paths to Innovation-Driven Growth During Economic Uncertainty
As the COVID-19 acute economic downturn recedes and businesses stabilize many B2B executives want to take…
Boost Your ROI: Tie Product Management to Growth Goals
The Challenge: Disappointing Returns on Product Investments We have 8 new product lines to move to…
How to Navigate the New Normal: Adapt.
The spring of 2020 ushered in numerous unexpected shocks. The COVID-19 pandemic, business shutdowns, civil unrest,…
Where Do We Go From Here? Prepare for the Next Wave of COVID-19 Disruption
While timing will vary, the prospect of economies reopening post the COVID-19 pandemic is in sight….
Growing Share in Your Core Markets
More and more frequently, B2B companies are making it a strategic priority to grow in core…
Fortify Your Business Against Rapid Change and Shifting Power Dynamics
Companies who achieve success with high-value products are inevitably faced with lower-priced competition when a new…
Optimize Your Sales Force Design
For years we have advised clients across B2B industries on how to develop growth strategies and…
Tipping the Scale: Master Three Customer Relationship Competencies to Elevate Your Game
As new competitors enter B2B markets, it becomes more difficult to maintain growth, profitability and stability….
Is Your Sales Organization Equipped to Deliver Your Strategy?
Over the years at Blue Canyon we have worked closely with clients to develop strong growth…
3 Pillars of a Winning Strategy: How to Drive Growth Over Time
When laying the foundations for profitable growth, short-term thinking can only get you so far. Capturing…
Business Model Transformation: How to Remain Competitive in a Shifting Marketplace
When markets evolve, businesses must transform to remain competitive. Executives should watch for and respond to…
Do You Need to Transform Your Business Model?
When your industry undergoes significant change or your internal goals shift, you must seriously consider whether…
B2B Distribution: Supplier Sourcing Strategies, Pt. 2
In part 2 of our blog B2B Distribution: Optimizing Your Product Portfolio, we identify 3 supplier…
B2B Distribution: Optimizing Your Product Portfolio, Pt. 1
As a distributor in business-to-business (B2B) markets, expanding your product portfolio may seem like the quickest…
Manufacturer Considers US Market Entry into Water Industry
Challenge: An international plumbing fixture manufacturer had developed a new, revolutionary bathroom fixture technology that integrates…
Industrial Gas Company Identifies Adjacent Markets to Achieve Growth Goals
Challenge: An industrial company that supplies propellants, specialty gases, and alternative fuels was seeking new revenue…
PE-Backed Home Décor Products Company Makes Quick Turnaround and Recaptures Market Share
Challenge: A PE-backed home décor products manufacturer with a strong position in the value segment and…
New, Disruptive Technologies & Trends in Your Industry: Hype or Reality?
New, disruptive technologies and trends can provide opportunities for growth. But as an enterprise or business…
Unlearning Untruths: Finding New Ways to Drive Profitable Growth
The concept of unlearning bad habits came up at a recent conference. Speakers and participants alike…
Is Price Conflict Disrupting Your Strategic Account Relationships?
Imagine that your company has put in place a bold new plan for growth. The plan…
How to Utilize Non-Price Levers to Resolve Price Conflict
In our previous blog, The 4 Sources of Price Conflict, we introduced a company opening a…
Showing Symptoms of Strategic Issues? Call the Doctor!
Imagine two identical doctors. Both are seasoned professionals with many years of experience. However, one doctor…
Growth Strategy: Steps to a Structured Decision
Business-to-business (B2B) companies are frequently pressured to identify the next business or market in which they can succeed…
Planning Change and Leading Change
A senior human resources executive in a large manufacturing firm recently made the following comment at…