Innovation
Unlearning Untruths: Finding New Ways to Drive Profitable Growth
The concept of unlearning bad habits came up at a recent conference. Speakers and participants alike…
The Challenge of Capturing Value through Innovation: Unsophisticated Customers, Pt. 2
In Pt. 1 of this series, we introduced a business executive who reached out to Blue…
The Challenge of Capturing Value through Innovation: Show Them the Money, Pt. 1
After reading CoDestiny: Overcome Your Growth Challenges by Helping Your Customers Overcome Theirs, a business executive…
Creating and Capturing More Value
With greater focus on product innovation today, business-to-business (B2B) executives are creating more value for their…
Breakout Growth: The Innovation Competency
Whether it be around an organization’s products, packaging, and/or processes, innovation continues to be a primary…