Marketing & Customer Strategy

Develop the Right Channel Relationships

The Challenge: A major supplier to the automotive market provides original parts and accessories for automakers...

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Translate Business Strategy into Channel Strategy

The Challenge: Our client, a manufacturer of a key ingredient used in modern industrial machinery, plays...

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Offering New Products and Services

The Challenge: Our client, a major provider of high-technology equipment to the health care market, was...

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Managing Channel Relationships

The Challenge: A $10 billion manufacturer of a key building system was faced with increasing channel...

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Product Planning For Medical Device Company

The Challenge: A healthcare product manufacturer was experiencing decreasing sales of its flagship equipment product line...

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Strategic Account Selection & Implementation Of Strategic Account Plans

The Challenge: A global engine manufacturer had created a new division to capture certain important commercial...

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New Service Exploration For Industrial Products Distributor

The Challenge: A $5 billion industrial products distributor was charged with developing new, value-added services with...

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Channel Conflict With National Foodservice Provider

The Challenge: A leading national foodservice supplier had lost market share due to consolidation and resulting...

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Meet Major Customer Requirements

The Challenge: Our client supplies a major technological component to its largest customer in a relationship...

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Solving the Vicious Cycle of Price-Based Competition

The Challenge: A $30 billion manufacturer of components, systems, and electronics was facing increased pricing pressure...

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Growth Strategy for a Vehicle Manufacturer

The Challenge: A leading manufacturer of commercial vehicles was facing increased competition and pricing pressures from...

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