Marketing & Customer Strategy
Manage Channel Conflict
The Challenge: As a major supplier to the construction environment, our client’s products are visible across…
Develop the Right Channel Relationships
The Challenge: A major supplier to the automotive market provides original parts and accessories for automakers…
Translate Business Strategy into Channel Strategy
The Challenge: Our client, a manufacturer of a key ingredient used in modern industrial machinery, plays…
Offering New Products and Services
The Challenge: Our client, a major provider of high-technology equipment to the health care market, was…
Managing Channel Relationships
The Challenge: A $10 billion manufacturer of a key building system was faced with increasing channel…
Product Planning For Medical Device Company
The Challenge: A healthcare product manufacturer was experiencing decreasing sales of its flagship equipment product line…
Strategic Account Selection & Implementation Of Strategic Account Plans
The Challenge: A global engine manufacturer had created a new division to capture certain important commercial…
New Service Exploration For Industrial Products Distributor
The Challenge: A $5 billion industrial products distributor was charged with developing new, value-added services with…
Channel Conflict With National Foodservice Provider
The Challenge: A leading national foodservice supplier had lost market share due to consolidation and resulting…
Meet Major Customer Requirements
The Challenge: Our client supplies a major technological component to its largest customer in a relationship…
Solving the Vicious Cycle of Price-Based Competition
The Challenge: A $30 billion manufacturer of components, systems, and electronics was facing increased pricing pressure…
Growth Strategy for a Vehicle Manufacturer
The Challenge: A leading manufacturer of commercial vehicles was facing increased competition and pricing pressures from…