Case Studies

Developing a Brand Positioning for A Large Equipment Manufacturer

The Challenge: A manufacturer of heavy duty equipment was looking to unify its business, and better...

Read More...

Identifying Acquisition Opportunities For Growth In China

The Challenge: Our client had a limited footprint in China and was looking to expand its...

Read More...

Expanding The Market For High Tech Devices

The Challenge: Our client acquired a company that manufactured an extremely expensive, high tech piece of...

Read More...

Entering the Agriculture Equipment Market in China

Challenge: Blue Canyon’s client wanted a plan for successful entry into China’s agricultural and construction equipment...

Read More...

Building A Bric Growth Strategy

The Challenge: Our chemical manufacturing client primarily operated in a mature, developed world marketplace and needed...

Read More...

Develop a Proactive Major Customer Relationship

The Challenge: Our client serves a fast-paced industry with short product cycles and rapid innovation. Its...

Read More...

Build Competencies for Success with Major Customers

The Challenge: As a major supplier to the automotive industry, our client produces several key vehicle...

Read More...

Collaborate with Customers on Value Creation

The Challenge: Our clients annual sales volume and business is heavily concentrated with a small number...

Read More...

Understand Pricing Realities Across Market Segments

The Challenge: Our client manufactures and sells products that are incorporated into various types of equipment...

Read More...

Respond to the Competition

The Challenge: Our client’s business involves competing for long-term contracts under which they would operate for...

Read More...

Manage Channel Conflict

The Challenge: As a major supplier to the construction environment, our client’s products are visible across...

Read More...

Develop the Right Channel Relationships

The Challenge: A major supplier to the automotive market provides original parts and accessories for automakers...

Read More...

Translate Business Strategy into Channel Strategy

The Challenge: Our client, a manufacturer of a key ingredient used in modern industrial machinery, plays...

Read More...

Offering New Products and Services

The Challenge: Our client, a major provider of high-technology equipment to the health care market, was...

Read More...

Building a Presence in Nearby Markets

The Challenge: Our client had achieved considerable success in the automotive market, with a solid presence...

Read More...

Capturing The China Market

The Challenge: A large supplier for the electronics industry was targeting the China market. This company...

Read More...

Global Automotive Markets

The Challenge: A major Tier 1 supplier to the automotive industry had seen declining growth and...

Read More...

Market Entry For Vehicle Aftermarket

The Challenge: A large global automotive parts manufacturer wanted to identify its opportunities in one fast-growing...

Read More...

Managing Channel Relationships

The Challenge: A $10 billion manufacturer of a key building system was faced with increasing channel...

Read More...

European Expansion

The Challenge: A leading U.S. manufacturer of commercial engines was facing increased competition from local European...

Read More...

Product Planning For Medical Device Company

The Challenge: A healthcare product manufacturer was experiencing decreasing sales of its flagship equipment product line...

Read More...

Strategic Account Selection & Implementation Of Strategic Account Plans

The Challenge: A global engine manufacturer had created a new division to capture certain important commercial...

Read More...

Strategic Account Selection & Implementation Of Strategic Account Plans

The Challenge: A global engine manufacturer had created a new division to capture certain important commercial...

Read More...

New Service Exploration For Industrial Products Distributor

The Challenge: A $5 billion industrial products distributor was charged with developing new, value-added services with...

Read More...

Channel Conflict With National Foodservice Provider

The Challenge: A leading national foodservice supplier had lost market share due to consolidation and resulting...

Read More...

Meet Major Customer Requirements

The Challenge: Our client supplies a major technological component to its largest customer in a relationship...

Read More...

Solving the Vicious Cycle of Price-Based Competition

The Challenge: A $30 billion manufacturer of components, systems, and electronics was facing increased pricing pressure...

Read More...

Acquisition Targets for a Building Products Equipment Manufacturer

The Challenge: A leading equipment manufacturer with a strong market share in its core products and...

Read More...

Entering New Geographic Markets

The Challenge: Our client was fully aware of the fast pace economic growth in China as...

Read More...

Growth Strategy for a Vehicle Manufacturer

The Challenge: A leading manufacturer of commercial vehicles was facing increased competition and pricing pressures from...

Read More...
+
Industries
Across
+
Countries
+
Publications